MARKET RESEARCH FEATURE
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CONSUMER RESEARCH The following is a partial listing of clients for which Jim McCullough has conducted qualitative market research projects: Mrs. Fields Cookies The Gap Stores, Inc. PepsiCo Procter and Gamble Kit Cole Investment Advisory Services Angus Reid Group Ocean Pacific NW Ayer Advertising Economic Research Associates Benton and Bowles Advertising Cunningham Walsh Advertising The City of Santa Monica Harold's Club Reno KGO-AM Radio Crown Zellerbach Paper VISA California National Bank Honda Addison Wesley Publishing Hearst Publications San Francisco Examiner Pacific Bell Telephone U.S. Leasing (FORD MOTOR CO) U.S. Fleet Leasing (FORD MOTOR CO) Service Employees International Union Gallo Wines Sprint Telecommunications GTE Mobilnet Tandy Corporation (Radio Shack) Mayor Willie Brown Crocker National Bank Los Angeles School District Santa Clara Transit District Bay Area Rapid Transit (BART) National Education Association California Teachers Association The Oakland Unified School District San Francisco 49ers San Francisco Giants The Fine Arts Museums - San Francisco The Asian Art Museum of San Francisco San Francisco Municipal Railway Pacific Gas & Electric CA Super. Of Public Instruction The Bay Area Music Awards Williams Sonoma Chambers Catalog The San Francisco Jazz Festival Grand Canyon Natural History Association |